Sunday, August 7, 2011
Blog is moving!
This will be around for a few more months. As I start writing on StepDude, I'll eventually delete this.
Thanks for reading!
Friday, July 9, 2010
Sunny with a slight chance of bears
“Says here slight chance of rain. What if we’re cooped up in the tent?”
“Where will we find a spot? It’s the 4th of July weekend and it’s going to be packed.”
“Lows are going to be around 40 – you sure the kids are going to handle this?”
Sometimes you just have to pack up and go, welcoming any discomfort in return for fresh air, open flames, an excuse to get dirty, and the invigorating threat of a bear attack. And so we did last Saturday, pitching camp at Shingle Creek campground along the scenic byway that is, uh, Mirror Lake Scenic Byway. Shortly after arriving, the kids busied themselves picking out the lumpiest possible spot for our tent while I jogged off to pay the site master. When I got back, they had already laid out the tent and were alternately confused and amused by the folding bungee-pole system. Considering our last (and their only) tenting experience was last summer in our backyard, I patiently explained every step in tentsmanship, including the physics behind arch tensile strength and how to put the plastic bone thingy through the loop to hold the door flap thingy open.
Meanwhile, Annie was readying our first outdoor meal of the day, sandwiches and chips, a meal which the children refused to accept on account of it not being prepared in a fire.
Kids: “Why can’t we start the fire yet?”
Me: “It’s 82 and sunny...”
Kids: “Can we start the fire now, pleeeease?”
Me: “We didn’t bring enough wood for a 10 hour fire watch, so no.”
Kids: “Can we just make a little fire out of these sandwiches?”
Me: “Well… er, no.”
Camping puts me in a wild kind of spirit. For example, I had my shirt off before I even helped with the tent, to prove how manly and protective I could be against the bears. This photo of me slouched in an uncomfortable folding chair just does not do my physique justice. Immediately the kids felt more at ease, while Annie was like “nice try dude” and tiny boy inside her was like “thanks for nothin’, wimp.” But I ask all witnesses: did any bears show up?
We milled around the site, grabbing kindling and extra wood for later and reading books or answering “no” to fire questions until Annie’s sister Heather and hubby Jake and son Emmett arrived. They brought additional, more comfortable chairs as well as a unique sleeping device called an “air mattress.” I would envy them later that night, at 2, 3, 4, 5, and 6 o’clock in the AM, or every time I rolled over the giant tree stump under the tent. Or heard the faint crackling of a stick in the woods, a sure sign of lurking bears.
The afternoon got more exciting as we secured camp and headed 20 miles up the road (in vehicles) to the Lower Provo River Falls. It’s one of those rock-bottom river beds cascading down the mountain, like something you’d see in a movie. But it’s not your run-of-the-mill scenic overlook because while there is a small platform with a guardrail, there is also plenty of open space on which to run around and access to the river. So we spent almost 2 hours there. The kids saw a couple teenagers (they now classify anything they witness a “teenager” doing as either cool or dangerous) crossing the river at one flat spot and climbing up the wall on the other side. Of course, Preston wanted to try it and after I cycled through more excuses not to do it, we did it. He managed the slippery rock bottom and strong current on his own while Zoey held my hand across. We ended up making it okay with no ouchies!
The rest of the trip involved lots of fire tending, some hiking around the campground, stick wielding, log-bridge crossing, marshmallow rationing, and as I mentioned before, little to no sleep. But we made it. No bears attacked, we woke up and made campers’ eggs and oatmeal, and headed home to recover.
Later that night – as it was the 4th of July – we let the kids do some cracker-jack fireworks in the common area by our pool. Once we bought them they simply could not wait to strike matches and argue about whose spark fountain was better, so all incendiaries were burned out before dusk came. It wasn’t even dim. White and blue and pink showers of sparks, 3 feet off the ground in broad daylight. The true celebration of Independence Day, I guess.
Friday, July 2, 2010
It's summer, baby
Sort of. I started writing about sports bars in Salt Lake City, which is like writing about beach life in Nebraska. Also, I realized I only like going to two or three sports bars (all of them in Michigan) and I only like to do that when there are good public-viewing sports on, like football or, uh, football. So the spring and summer have been unproductive.
Also my wife’s pregnant. Not the best time to make weekly treks for “inspiration” or “research” or “beer”.
Speaking of pregnant, Annie’s pregnant! We have these little Doppler-radar images showing some small creature inside her belly. Apparently that’s my son. The proud Gingrich name lives on, hurrah! “We” are over 5 months along. The book The Expectant Father tells me to take more ownership and share this pregnancy, but let’s be honest: she is over 5 months along. I am over 5 months behind on supportiveness.
Part of our parenting process has been to relax, mentally prepare, and take on one thousand new home projects, including selling our home. So we’re making it more livable than it’s ever b
een so we can leave it. Makes perfect sense. Also, we’re refinishing an old crib - the same one Zoey and Preston used - so we have one less thing to buy for the baby. This fun project involves wearing a cool outfit of bright orange rubber gloves, goggles, and the grubbiest painter’s jeans, so you know it’s awesome. You “paint” a thick orange solution over the wooden pieces of the crib and then you take a long break for it to dry (my favorite part). Then you scrape the dried orange substance off along with the old finish. And then you look down and notice your pants and feet have tiny holes burned through them, but the wood is nice and dry and smooth so you can stain it some other woody color.
Feel free to stop by Annie’s Facebook page and tell her how excited you are for her – she’s been playing it cool, but we (really, we) are super stoked. Also, if you know anyone that needs a groovy town-home in a family-friendly complex with a pool, we’re for sale.
Wednesday, February 10, 2010
Super Bowl XLIV Ad Review
Super Bowl XLIV had more viewers than any television broadcast in history, surpassing the legendary finale of M*A*S*H, a show from the 70s or 80s which was about an army of Idaho potato farmers fighting for survival against Irish oppressors. I’m pretty sure it starred Steve Guttenberg.
This year’s advertisers, which can be classified into two groups: “Brands” and “CBS”, obviously viewed the Super Bowl as their prime opportunity to persuade innocent fans of the Colts and Saints to start thinking about other things besides football, like how hilarious underwear can be (UNDIES!) and that Denny’s and Abe Vigoda still actually exist. These life tools are invaluable after the respective fan-nations recover from their joyous hangovers (winners) or their less joyous hangovers (losers) to realize that football season is, alas, over. For the rest of us non-rooters, casual partygoers, and TV addicts, the ads are meant to reinforce how dumb men are. Specifically men who drink Bud Light, willingly, in front of other people.
I’ve already hinted at one theme (UNDIES!), but I’ll get to that later. Another great ad theme was the string of hit CBS shows which are apparently #1! Like Lost, something, something, something, capital letters, something, capital letters Los Angeles, something, something, and of course, The Late Show with old unfunny comedians.
Speaking of old, The Who completed like the 8th straight halftime act featuring an artist whose career pinnacled before I was born. In a clear tryout for next year’s Super Bowl halftime act, KISS and mini-KISS showed up for a Dr. Pepper Cherry ad. (Mini-KISS is slated for halftime of next year’s Puppy Bowl.) Dr. Pepper Cherry: tastes just like sweaty face paint!
Bridgestone, a company that makes tires for automobiles (hopefully not Toyotas), wins the award for Brand Trying Hardest to Seem Cool Despite Fact that Most Humans Pick Whatever Tire is Carried by their Dealership or the Shop Around the Corner with Free Coffee. “Gimme the ones with those grooves in it!” They (Bridgestone, a tire company) also pulled a super lame The Hangover rip-off with their killer whale-in-car ad, with the lamest bachelor party reference of all time. Listen, Bridge-people, Goodyear long ago invented a flying machine to promote themselves, and there’s nothing you can do about it.
Only one American automaker paid up the bucks for chicken-wing-interrupted glory: Dodge. Their “I will…” ad featuring a bunch of guys who were saying things about me hit home with most people in the room. It also managed to get in one of the 30 underwear references (UNDIES!) of the night. A few critics have called it whiny, but I related to it in every way. I may just have to go out and test drive a Charger after I fold this laundry and clean the litter box.
Google made a lot of people “awww” and “hey yeah, that IS Google!” with their touching spot about someone figuring out how to create totally unreasonable expectations for their relationship and life. Go watch Sleepless in Seattle again, daydreamer.
Doritos, a product my family and I always referred to as “bad breath chips”, probably had the best laughs in a macro sense (marketing jargon!) with the kid slapping his Mom’s suitor, the guy getting shock-collared, the casket dumping over, and the Doritos-clad warrior attacking dudes in ugly gym clothes. These ads were submitted by regular ol’ people, not agencies, and turned out to be more memorable and funnier than almost every other ad. It’s a YouTube world people, and we’re just living in it. I re-watched almost all of the ads in a conference room with a bunch of marketers on Monday, and everyone LOL’d when the warrior appeared.
You probably noticed the Dockers no-pants chant? I liked this ad better when it was the Dial For Men chant about 2 years ago. Unoriginal, unfunny, and filled with too many tighty whities (UNDIES!). For a good usage of pantsless people, see Careerbuilder.com’s ad. That one featured both men and ladies in their delicates (UNDIES!) as a casual Friday policy gone waaaay too far. The best line was delivered bitingly by a half nude gentleman to the lone remaining pants-wearing holdout: “Nice pants, Terry.”
FINALLY! As the commercial pointed out, men everywhere have been tearing up the gossip lines with their buddies wondering if Dove would release a “for Men” line of products, which they have! Uh…no. See above review of Dockers – this is another Dial for Men rip-off. WE’VE SEEN IT.
Basketball is a sport near and dear to my heart. I love playing it, I love watching it, I love writing about making 19 consecutive 3-pointers and how crappy the NBA Slam-Dunk competition (sponsored by Sprite!) has become. So it pained me to see McDonald’s completely abuse the memory of the classic Jordan vs. Bird game of “HORSE” ad. You remember: “from the bleachers, over the rafters, off the glass, nothing but net.” Swish. The new one—which, in true professional sports league fashion, was overhyped—featured LeBron James and Dwight Howard calling out ridiculous dunks, and then we had to watch as their herky-jerky digitally enhanced selves “completed” those dunks. The NBA is now failing at their real dunk contest and at making impossible dunks look cool on television. McDonald’s, I am most certainly NOT lovin’ it!
In another lame remake, Boost Mobile knocked off the Bears Super Bowl Shuffle from 1985. I guess if you take something that’s already hokey and stiff (but awesome at the time!) and copy it, it’s going to be hokey and stiff. And of course, there was a line about some teammate’s “cheetah print thong” (UNDIES!) to continue with the overdone theme.
This review is getting out of hand, and there are plenty of places to get professional, respected opinions on the ads by people who had time to write them two days ago. Or you can just watch them again on your own, because I just checked and New Orleans is still partying. So let me wrap up with my favorites:
Audi “Green Police”: It sounded like a real Styx song, was fun, dramatized an important topical issue, and clearly showed one of the vehicle’s consumer benefits. Audi had my favorite ad two years ago, too.
Both Coca-Cola ads: Surreal contrast of bright, wacky Simpson’s characters underneath light-hearted music and no dialogue; and the sleep-walker’s dream sequence, which happened to feature a man in boxers (UNDIES!). Both harkened to the classic feel-good message going all the way back to “I’d like to teach the world to sing…” Simply brand builders, but good ones.
Volkswagen slugging: Relatable across generations, and capped off by—no, not the kid punching grandpa in the crotch—but by Tracy Morgan’s “How do you DO that?” line to Stevie Wonder. Rarely do 2-second celebrity cameos work, but this one was perfect.
Unknown: Somewhere in this mess was Megan Fox in a bathtub. I don’t know what it was for, but I’m sure I scoffed at it and turned to my wife to tell her how much I love her. My wife, that is.
Sorry I couldn’t keep this review, uh, more brief (UNDIES!).
Friday, January 29, 2010
My Memoir of Writing Class #1
Several classmates expressed their desire to write memoirs; some as retirees with decades of life experiences looking to share their stories, others as people writing to write. I’ve thought about this too, and I find that the following facts about me – facts which are almost certain not to change – make the idea of my memoir quite silly:
- I was never in the military
- I was never poor
- My father was not a drunk
- My mother was not an evil taskmaster
- I did not attend Catholic school
- I am not an expert in any field
- I am not gay
- I did not have an older brother who beat the dickens out of me
And let’s be honest, facts like those are often bases for compelling and interesting memoirs. But screw it. I’m compiling a memoir-ific outline using the following facts about myself – facts which are almost certain to make you drowsy:
- I sort of skipped 3rd grade
- I once made 62 consecutive free throws
- I won the “Director’s Award” in 8th grade band, only to quit band after 9th grade
- I grew up on the rugged avenues of Hudsonville, MI
- I scored a 33 on my ACT
- I’ve sprained my ankles a combined 34 times
- I wore teeth braces for 5 years, and still made homecoming court
- My family is quite nice and I enjoy hanging out with them
My challenge is clear: figure out how to create an indulgent meal out of weak-sauce ingredients. And if there’s one story-of-my-life asterisk here, it’s that I avoid challenge at all costs (just kidding, employer!). I’m diving into this memoir full speed, tomorrow. But if it takes 31 more years to write, all the better, because by then I will have:
- Probably beaten down a few minor diseases
- Probably been married 4 or 5 times (just kidding, honey!)
- Probably developed random neuroses, like plucking hairs out of my upper arms (wait, I already do that)
- Probably punched a few hobos
- Probably figured out what I’m good at
- Probably failed as a writer...
Wednesday, January 13, 2010
Tuesday, December 29, 2009
What's So Lucky About Them?
Our pot luck at work was so successful we put all the leftovers in the break room fridge, and reheated them today for another one! Which made me wonder... Why do people prepare so much food for pot lucks? If 20 people are slotted to bring something - and everyone who attends has to bring something - and if all 20 people make/buy enough food for like 5-10 people, then you have either a) food for 100-200 people; or b) 5-10 servings of food for 20 people. No wonder we did it all over again.
My favorite memories of pot lucks come from church when I was young. Several times a year a pot luck would be announced to celebrate some event or another; a church milestone, a sending-off of a missionary or pastor, maybe a softball league championship? The thing is, I can't really remember why most were held, I just remember the thrill of walking into the multi-purpose room, greeted by the sights and smells of so many various pots of meats and potatoes and gravies and indecipherable casseroles.
A good pot luck always had these items (from these people):
- 2 pepperoni pizzas from local chain (forgot about pot luck until en route to church)
- Bucket of KFC (didn't necessarily forget, but a dad was in charge)
- Green bean casserole with soggy fried onions on top (mother who thinks having greens is important)
- Someone's homemade fried chicken which lasted way longer than the KFC bucket (thinks they're a good cook and resents fast-food addicts)
- Cocktail wieners! (single mom who loves America)
- 2-pound bucket of store bought potato salad (didn't necessarily forget, but definitely can't cook)
- Au gratin potatoes which are so hot they burn your tongue and then you can't even taste the KFC (my mom)
And I haven't even gotten to the dessert table!
Pot lucks at church had several other attractions to me, like danger and sports. The multi-purpose room was carpeted but had basketball hoops (a rug burn lover's paradise), and there was always a group of us trying to get some shots in before the tables were all set. One of the more assertive mothers would always insist we "put those away before they knock something over", but we'd push it until something was knocked over, or until the larger, even more assertive father would just go ahead and grab the basketballs and say "Come on you guys!" in that midwesterny way.
Look, nothing says community like a dozen crock pots and a bowl of punch, so let's beat this topic up a bit! What else is a favorite or must-have item at a pot luck? Comment below or at Facebook.
Tuesday, December 22, 2009
3 Questions You Should Just Let Me Ponder
Like you’re sitting there one day, dying to check the spam building up in your “second” email account – which you use for retailer and airline spam and questionably tasteful picture-of-the-day subscriptions – and as you begin typing the password (starting with a month/day code of a child’s birth of course), you realize you don’t know which child’s name you used, or if you used the entire name (Samantha) or the abbreviated/nick-name (Mantha), and then as you rack your brain trying to work all this out, you realize…OH NO… the name escapes you entirely! To add insult to injury, you’ve just forgotten your password, too. Which, as we know, is inevitable. Later, you run into your child – also inevitable since you live with them – and all your flustered brain can manage to send through your mouth is “Oh hey there, uh, password to my Hotmail account. How was your day?”
If you lose your mobile phone, and nobody is around to call you, did it ever exist?
I was faced with this conundrum recently whilst on a sports-watching holiday in friendly Florence, Alabama. Florence is quite easy to find on a map: look at the dangling protuberance at the southwest corner of Alabama – call them Alabamacles? – and then go straight north all the way to the Tennessee border. It’s within 300 miles of there. OK, maybe not the most direct way to point it out, but I did get you to see Alabama in a whole new way. (Thanks, Matt, for the inspiration.) Anyhoo, I lost my Samsung Omnia touch screen web-browsing text machine, which places something called “telephone calls” from time to time, somewhere around the place in which we parked for the game many hours earlier. Inexplicably, we made it all the way back to the hotel in Decatur (again, Alabamacles, then straight north but a little further east) before I realized the device was no longer in my coat pocket, nor in a pants pocket, nor in the trunk, nor in my hand. And there was no chance of finding it now that it was dark and we were 50 miles away. Strangely, a sudden calm descended on me as I realized I no longer needed to compulsively check for new texts. I had no desire whatsoever to check my Fantasy Football scores the following day on my mobile browser. I spent less time in the bathroom since I didn’t have to start a new game of Jamdat Bowling. I even used a PAYPHONE. You remember those; they’re the silvery boxes where you put in quarters and get a friendly, female voice to let you know you have 5 minutes to place a call and you’d better get yakkin’ cuz you just used up 2. This oasis of personal freedom lasted a good 2 days, until my mobile’s insurance carrier zipped me a replacement, no questions asked. Now it’s back to—hold on, I have to go. Texts coming in.
If IKEA furniture were harder to put together, would we ever put up with its chipped edges and dodgy fasteners?
We have no less than 17 pieces in our home (including each dining room chair) which Annie or I assembled using the illustrated, non-gender monster guided instructions. Assembled well even, although it’s probably hard to do a poor job of assembling pre-drilled boards with wooden pegs and lock screws. It’s essentially Tinker Toys for grownups, let’s be honest. I shouldn’t really complain; our furniture looks great in our home and has afforded us some modernity and matching color schemes which we might not have otherwise achieved. In college, for example, my shared rented house had a set of donated couch, chair, and ottoman that matched (in lovely green plaid) and then 24 other miscellaneous TV stands, folding chairs, long mirrors, coffee tables, handy plastic crates, and upside down wastebaskets covered with a towel (end tables). Clearly I have experienced a major furniture upgrade in my life and for that, IKEA, I thank you. And for the Marabou chocolates and Daim candies, too. And Swedish meatballs.
Saturday, December 5, 2009
99 Photos of Fall
Enjoy!
Monday, November 23, 2009
What's This?
In a hotel in Chicago. Stuffed from a nice Italian dinner at Piccolo Sogno, thanks to our agency friend. A little bored, but happy with the day's progress (took beautiful photographs of giant cookies - really). Wasn't bored over the weekend. Flew out here late Friday night and had some fun with bro-and-sis-in-laws. Drank a few too many beers, ate a ton of food in restaurants (which continues), and probably gained a pound or twelve.
This hotel has a fitness center, but I don't feel motivated to use it. I'm ready to get tomorrow done, hit a little Miracle Mile shopping for my wife, and go home Wednesday to see the family and get ready for some Thanksgiving fun. Only the best of holidays would roll an invitation to overeat and watch tons of football all into one.
I learned something Friday night. People still don't understand the letter/number system for Southwest Airlines' boarding process. I'm amazed at the impatience and inability of people to do these two simple things: LISTEN and LOOK. That's all it takes. (The above is maybe the most creatively written blog post, by me on this blog, and it was nearly 2 years ago after waking up in the middle of the night with this revelation that we use letter/number combos ALL THE TIME with no trouble, yet getting on a plane with it is nearly impossible. It still makes me laugh.)
I take too many things for granted in life, but not this: my ability to listen and absorb knowledge, information, and even the random bit of useless trivia now and again.
By the way, I highly recommend the book A Painted House by John Grisham. Hadn't read his work before, and this must be a great departure from his courtroom/lawyer dramas as it's written from the perspective of a 7-year-old boy in the cotton fields. It's about family, sacrifice, life lessons, and hope for something better. I also finished 'Tis by Frank McCourt and Born Standing Up by Steve Martin and am halfway through Slam by Nick Hornby, just on my flight out here. (Slam, not the others. That would be some type of record).
That's all I feel like writing about for now. Glad to have typed a few strokes again.
Monday, September 28, 2009
Why is GEICO awesome?
The Marketing Genius('s Assistant)!
Frank, my editor, added in those punctuations, so neveryoumind them. Except the exclamation point, of course. That's all me! The first rule of marketing is: Emphasize the awesome by adding exclamation point(s) as necessary!!!
The second rule of marketing is: If you disagree with the first rule, just leave this stuff to us, the geniuses (and their noteworthy assistants).
Today, let's ponder GEICO, America's 3rd largest auto insurer who could save you 15% on car insurance if you just give them 15 minutes; a process so easy that modern day cavemen could even do it.
Why is GEICO awesome? It's clearly not because they put a (!) at the end of their brand name or slogans, which they don't, but they do have an ALL CAPS brand name, which is almost as good. (However, I did hear that Sam Mendes is working on a musical based off of the company's history, set in rural London, tentatively titled "GEICO!") No, it's truly awesome because I did absolutely NO research to tell you that information. I know those things because of effective use of the tried and true element of the advertising biz, the "TV ad".
Am I saying they're awesome simply because they have gimmicky characters, like a cheeky talking gecko, or the aforementioned cavemen, or googly-eyed stacks of money (my personal fave)? Nope, that's not enough in the bottom-line world of marketing, no sirree.
As this one great economist once said, "It's the message, stupid". It's not the gimmick itself, or the way the message is presented. It's the content of the message. The ink on the paper, not the pretty letterhead. The trailing banner behind, not the single engine aircraft. The concept of "d-e-f-e-n-s-e", not the cheerleaders barking it. And other interesting analogies, too.
Look back at all the silliness, the purposely low-budget appearance of the ads, the cavemen spin-off opportunities, and remember that all they're trying to get you to remember (point approaching) are the following words: "save", "money", "car insurance", and "fancy a crisp?"
Now, what about the results? Does the brand's obvious effect on this marketing
So I don't pay any money to GEICO, but I love GEICO's message enough to write about it. Which leads us to the 3rd rule of marketing: If you can't sell your product to someone, maybe you should think about giving that person your service for free, in return for them writing an awesome
Friday, September 18, 2009
The End of Summer Out Here in Utah
Those were his exact last words before hanging up; I was so impressed with them I backed up the message and wrote them down as I listened a second and third time. This Sales Guy, endlessly pressured for new accounts, wants money I don't have in the budget for his magical wonderservice, and he leaves me with a comforting wish that atmospheric phenomena are treating me, personally, with kindness. This is what he must want me to remember then, right? You start and end your sales pitch with things that last, everyone knows that. What better than a weather well wishing? But not just a generic "Hope you have a sunshiney day", no! Give it to them in a more personal way so they will relate to you!
One of the things I'm thankful for in my career is I haven't had to cold call, ever. I was technically a salesperson right out of college, but I was never selling a brand new thing to a brand new account. Actually, I never really sold an old thing to an old account, either (ha ha!). What I'm saying is, I'm lucky the previous marketing administration quit, because I'm not very good at sales.
I had a fun adventure last night. I went shopping with Zoey for a birthday gift for her friend from school. Zoey is 8. When I suggested we get the girl, who invited her over not only for the 6pm party but directly from school today so she doesn't have to go to daycare (awesome!), a birthday gift for her troubles, Zoey rattled off the list of things Emma is dying for: "makeup, like lip gloss and those little kid makeup sets, and she loves loves loves perfume, and she also wants new necklaces like the peace sign ones I have...". Huh, alright. I didn't even know who Emma was until yesterday, but you apparently know everything about her. Anyway, we went to the superstore for last minute gifts, Walmart, and I spent a good 10 minutes in a makeup aisle fending off adult-shade lip and cheek applications and encouraging she get "up to 3 or 4" of the $0.89 tubes of pink glittery stuff. We settled on some fake nails, and I let her get a set, too. Emma is going to be thrilled with the little flowers on the tips, ohmygosh!
We also got the kid a Hoops & Yoyo birthday card--have you seen these things? My family has begun making them a tradition, and they are often hilarious. These little recorded voices come out of the card giggling hysterically and subtly insulting the recipient. You have to listen to them 3 or 4 times to get everything, but it's worth it. The one I got on my birthday will be opened no less than 100 times over the next week, and by then I will want to strangle Hoops with his Yoyo. But they're funny.
Last weekend was my big sports/birthday trip, and it did not disappoint. Below are a couple photos. Everyone who matters knows about Michigan's big win by now, and looks forward to their HUGE crosstown rivalry game with the mighty, uh, Emus? of Eastern Michigan University. EMU is located in the hipster village of Ypsilanti, a town so famous due to its name, that when you ask locals where they're from they simply reply "Ann Arbor". Except my friend Charlie, he's really proud of "Ypsi"; perhaps because they use really clever puns in their advertising. You "auto" see it!
Happy end of summer. :( <-- Sad face.


Friday, September 4, 2009
My 31st Year: What Have I Done?
Friday, August 28, 2009
Bloggers block, and my dream work scenario
Wednesday, August 12, 2009
Vacation pics and tidbits
Wednesday, July 29, 2009
Crickets...where has Stizl gone?
Monday, June 15, 2009
Saturday, June 13, 2009
Have Skills, Will Drive
Thursday, June 11, 2009
Why Reading is Good
It's not because your parents tell you it's good. They're right, but the reason they say it at the time is because they simply want you to quit asking for snacks.
"No, you can't have a brownie sundae with crushed candy canes on top. What even made you think of that? You should go read a book or something. It's good for you."
Seriously, if my kids haven't asked for a snack during a particular 15 minute time period, I start to worry. And if I haven't responded in complete disbelief that these children ask child-like questions with impunity, they start to think I'm not an old grumpy bugger after all. But I normally do. This paragraph is like a triple negative. I’m not even sure what it says now that I haven’t continued writing it.
To reading, then. I started writing a thoughtful, what-does-it-all-mean essay on the effect reading has on our psyches, but it disappeared. Twice. I saved it as a draft here in this Blogger control center, and it completely vanished. So I re-wrote it, naively in Blogger again, and it vanished again. It was Blogger's way of saying, "Dude, that was way over your own head. Stop now before you subject your readers to this painful, meandering interpretation of the long-stirring thoughts in your usually sealed off brain."
So instead, I'll try and summarize in a few sentences. The more I read, the more information I absorb. Duh. More specifically, the more I read books set in historical, real-life contexts, the more I understand about myself and my own humanity. I haven’t even read these books with that purpose (I’m off to find myself! blah blah blah), but the result is just that. Confused? I’ll use a quick example with the book I’m reading now, Angela’s Ashes. Frank McCourt, the author, is a kid growing up first in Brooklyn, then back in native Ireland in the 1930s and '40s. He’s Irish-Catholic of course, lives in squalid conditions I’ve never had to endure, sees the depression in America and something altogether more bleak in Ireland; basically, we have nothing in common. Except he is a boy, and he is human. And when I find myself relating to the dreams, needs, questions, and “sinful thoughts” of little Francis in his boyhood, I just feel like my life is a little more normal. I also feel really grateful to have been born and raised in the late 20th century in America, in West Michigan, to my parents, in my little world.
See? That’s just one perspective out of one part of one book! I go through this like 3 or 4 times every time I read something now. Reading is good because the stories are experienced in your own head, using your own creativity, and stirring your own emotions. I love TV and movies, but they’re created with someone else’s imagination, and often produce false senses of emotion through musical crescendos or REALLY INTENSE CLOSE UPS.
Your teachers were right. Reading is good. They just weren’t explaining it right. It’s not because you’ll know the correct answers to a test, or because you’ll be able to recite Shakespearean lines when you’re picking up chicks, or because you truly need to understand transcendentalism. It’s because you’ll understand your place in this world a little bit better.
And you may pick up a few answers (questions?) on Jeopardy!, which is never a bad thing.


